For those of you who love a challenging LEGO kit, not just to enjoy building but to proudly display in your home, prepare yourself for new wall art sets that give you the chance, for example, to recreate Andy Warhol’s famous 1967 screenprint of Marilyn Monroe.
Launching today, LEGO Art allows you to transform a blank canvas using LEGO tiles to create a piece that pays homage to Warhol but also The Beatles, and iconic characters from the Marvel Universe and Star Wars.
“We know adults are always trying to destress after a day at work, and we thought, what better way to help them switch off than by encouraging them to explore their favourite passion in a new creative way?” says Louise Elizabeth Bontoft, senior design director at LEGO Group. “With these wider-ranging designs, we believe that we can inspire film fans, music lovers and art and design aficionados to immerse themselves in a world of art and creativity linked to their idols.”
This is the second 2D tile concept introduced by LEGO this year, following the launch of LEGO DOTS with Camille Walala in January. That was especially for children, now Art sets hope to offer adults a chance to get creative but also help them relax and recharge.
“Through this new experience, we believe adults can unwind, engage in mindful building activity and ultimately create a beautiful piece of wall art that perfectly reflects their personality,” Louise adds.
But it’s not completely rigid; each set can be reimagined in a number of different ways or even refreshed if you fancy a change. All four sets come with a signature tile unique to the set that is “worthy of any true work of art”, and a new hanging element to make them easy to hang up and switch around.
And if that wasn’t enough, each LEGO Art set comes with a bespoke soundtrack to make the “perfect building companion”. Featuring fascinating anecdotes from the creators of Iron Man and Star Wars, or those closest to the stories of Andy Warhol and the Beatles, the soundtracks dive deep into the inspiration behind each design to help adults fully immerse themselves in the building experience and unwind while they explore their love of music, art or film in a new way.
The LEGO Marvel Studios Iron Man set will be available exclusively from LEGO stores and LEGO.com while the other three sets will be available from retailers from 1 August 2020, or from 1 September in the US. Discover more at www.lego.com.